OUR EXPERTISE
INTERACTING WITH A FAST-PACED WORLD
At think moto, it is all about the power of branded interactions. We believe in digital brand experiences that are vibrant, consistent and memorable. In the many projects we have consulted on, we have unlocked the potential of digital transformation by enabling users to achieve, succeed and grow. By asking what if? or how might we? we help you push boundaries. And we don’t stop there. With us, you will turn ideas into products and services, drawing on the expertise we have gained in the following areas:
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CONVERSATIONAL AI
What if bots were the new brand ambassadors?
In the future, it will no longer be a question of whether companies integrate conversational touch points into marketing, branding and sales, but how. Only those who develop smart, powerful bots with personality will be able to bring their brand to life and exploit the full potential of conversational interfaces.
We develop chatbots and voice assistants for consulting, sales and service and advise you strategically on the way to a true conversational brand.
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DIGITAL MID-SIZED BUSINESS
What if water pumps could talk?
Industrial SMEs are facing enormous challenges. On the one hand, digital services, the use of AI and data in Industry 4.0, and the digitization of processes in manufacturing, sales, and customer service offer great opportunities to access new business areas, enhance the customer experience, and strengthen the brand. On the other hand, it means changing processes, empowering employees, and communicating change.
We develop digital business models, products, and services and advise medium-sized companies on digital transformation.
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FUTURE MOBILITY
What if cars made all the decisions for you?
Autonomous cars have long been the talk of the town. Not only do they take you safely and independently to your destination by driving perfectly, they also save you time. With us, you can explore mobility topics further and look into future scenarios.
We help you think big, boldly, without limits. To face a tomorrow and beyond in which cars are possibly synonymous with sustainability and also excellent conversational partners, thus serving both people and the planet.
How we do this? With our Future Innovation Design Sprints, using proven methods of agile design management to bring future topics to life.
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EXTENDED REALITIES
What if we spent our holidays on the holodeck?
Augmented, virtual and mixed reality are not only immersive and thus sustainable touch points for brands in marketing, entertainment, and retail. The new technologies are also increasingly being used in production planning, manufacturing, maintenance, and customer service. They offer opportunities in terms of brand-appropriate display options, reusability of patterns to reduce costs, and fast time-to-market. In this regard, UX is essential.
We identify relevant use cases, plan AR, VR and MR applications, and develop pattern libraries to extend key touch points and work processes with new realities and create innovative spaces of possibility.
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NEW PREMIUM
What if Premium regained relevance?
Premium is dead. Long live premium! The inflationary use of the term and changing customer demands have made premium increasingly irrelevant as a label. Therefore, it is about time to redefine premium. A new and sustainable premium concept needs to include simplicity, credibility, sustainability, personalization, seamless and unique brand experiences across all channels, and transparency.
We shape future scenarios and new business models for premium brands, design personalized user experiences and innovative, digital premium services, and transform moments of truth into brand-relevant signature moments.
The future of the premium loyalty program for Miles and More
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LIVING BRANDS
What if your brand had more personality than your neighbor?
The digitized world is complex, and consumer demands are high. This requires brands that adapt to new circumstances with ease at all times. Brands that are open to interaction and dialog, without being afraid of contact. Briefly: brands that are alive.
We create flexible brand personalities and advise you on open corporate culture and agile design management. We do this using our brand tool Brand BIOS®, which serves as a basic operating system for living brands.