Strategic planning, visual, UX and conversational design and technical development of a chatbot based sales campaign. 2019
Minimum Viable Branding for growth marketing company Advalyze. 2020
Brand-defining design patterns in extended realities (VR/AR/MR) for Volkswagen AG. 2017-18
Innovation consulting, design thinking, innovation design sprints and concept studies for Miles & More. 2017 onwards
Digital transformation in intralogistics – brand strategy and website for BEUMER Group. 2018 onwards
Strategic foundations and prototyping a vision for the future. 2018/19
Innovation Design Sprints – a 4-day Google-inspired design sprint for product or service innovation.
Corporate Design and Website for LivePerson Institute. 2019
Agile brand management strategy and online brand hubs for Lufthansa. 2017-2018
Strategic design management and design fictions for the HAUFE Group. 2015 onwards
A lean, agile branding process for startups and corporate initiatives – e.g. for relayr, NTB, Ascamso, flyiin, Koolzone, Schindler and many more. 2012 onwards
Designing an online ticketing system that creates interaction patterns which set new standards. 2017 onwards
Mapping and optimization of a holistic Audi Customer Journey. 2018/19
The conversational approach to interfaces – chatbots, voice assistants and the like. 2017 onwards
Bringing a brand to life – Naming, minimum viable brand, CD/CI Development and website design for relayr. 2013 onwards
A mobile challenger brand with style – providing an innovative shopping experience for otelo. 2016
The industry standard reading for digital branding and experience design by Katja Wenger and Marco Spies, now in an updated and extended new edition. 2018
Structuring complexity – UX design and visual design for Wilo’s iPad app 2016
Corporate design, website and brand portal for HTWG Konstanz. 2016-2018
Streamlined, efficient and agile – Brand management and digital product design for Messe Frankfurt. 2015 onwards
Developing a future-focused brand personality for Audi. 2017/18
Rethinking online flight booking – Minimum viable branding and minimum viable product for flyiin. 2015-2017
Designing a generative logo, flexible visual identity and mobile app UX/UI for a Quantified Self startup 2015
From challenger telco to pioneering digital lifestyle provider – lead design agency for simyo 2012-2015
Markenstrategie, Positionierung, Naming, App-Konzeption, Interface Design für die Messaging App von simyo. 2014
Content Strategie, UX/UI Design for the REWE Group Website. 2014
Conceptual and creative development of the online learning platform "Lerncoachies", lead agency for product design and digital marketing. 2010-2014
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