Hello Future!


The world is rapidly changing. The way we live and work, the way we communicate, consume, learn and play today is substantially shaped by the digital realm. We strive to make conscious and responsible decisions in whatever we do. We measure the importance of brands, digital products and services not only by how useful or entertaining they are, but also how trustworthy, meaningful and sustainable.


You better start swimming, or sink like a stone.

– Bob Dylan

At think moto we design interactions between brands and people. For companies ready to meet their customers and employees at eye level. That is what we are committed to, as UX and visual designers, thinkers and doers, strategic consultants and agile coaches. Off the beaten track, with heart and mind, we prepare the way for the new.

We develop living brand identities. We design digital products and services. We support innovation processes in the company. We make strategic visions visible. We work with the little ones who grow up. And with the big ones who want to be fast, flexible and focused again. Our work is agile, based on partnership, self-organized, result-oriented. This keeps the effort small and makes the results big. We like sprints, even over long distances. What we do is supposed to be simple and good. It should bring joy and make sense.

Where and with whom

At six in the morning the essence survives… in Berlin!

– Fischer Z.

We have created our own space, as associates of the jointly operated industrial estate in the Alte Königsstadt, in midst of a city that never ceases to reinvent itself. Silicon Allee, the first on the right. Here we develop prototypes for new works and a new way of working. Whether Brand BIOS® - our brand model for living brands, Minimum Viable Branding or Living Brand Management: we build the tools that turn our theory into practice. And we share our ideas and experience in expert articles and with our own publications such as Branded Interactions – Create the Digital Experience, the standard work on digital brand management available in German, English and Chinese.

We started to break new ground in Berlin in 2010. Together with customers such as Audi, AVM, Bookwire, Bulthaup, Cornelsen, flyiin, Gruner+Jahr, HAUFE Group, Lufthansa Group, Miles and More, Men's Health, Frankfurt Trade Fair, NBT, OTTO, PaulCamper, relayr, REWE Group, Schindler, simyo, Vodafone, Volkswagen, Wilo. During this time, some startups have grown into full-fledged companies. And some partners have become friends.

We look forward to hearing from you.

Your think moto team.

  • Transformation

    • Design-Thinking
    • Service Design
    • Agil Brand Management
    • Design Fictions
  • Brand

    • Brand Strategy
    • CI/CD Development
    • Brand Storytelling
    • Brand Engagement
  • Digital Product

    • User Research
    • Design Sprints
    • UX/UI Design
    • Pattern Libraries
  • Emerging

    • Chatbots and Voice Assistants
    • Augmented-Reality Applications
    • Virtual Reality Applications
    • Physical Prototyping